When you sign up to be a member of The View’s Red Shoe Wine and Cider Club you are committing to purchase 6 or 12 bottles of wine and/or cider in the spring and fall of each year. Depending on the membership level you choose, you are entitled to either a 15% or 20% discount on your orders as well as on any wine and cider purchased throughout the year. For Sapphire and Diamond levels there are 4 exciting preset Designer Collections to choose from playfully named after famous shoe designers.

Jimmy Choo collection – is a sommelier selection of our most popular white wines

Manolo Blahnik collection – is our sommelier selection of red, white and rose wines (something for everyone)

Louboutin collection – is a sommelier selection of mostly red wine with a little sparkling wine for special occasions

Converse collection – includes a sampling of hand crafted ciders and is perfect for back yard entertaining

As a Ruby Member you may choose from our preset Designer Collections, but you can also build your own custom case from current vintages and from our exclusive library collection.

You may cancel your membership after receiving two consecutive shipments. Please note that you will be responsible for taxes, deposits and shipping on all orders.



Your elite Ruby Membership entitles you to choose anything from The View’s portfolio and a special list of library selections to create your own customized case twice per year (Spring & Fall).


$188 – $269 + /CASE

Sommelier selected mixed collection of 12 bottles of wine twice per year (Spring & Fall). Choose from 3 preset options.


$100 – $140 + /HALF CASE

Sommelier selected 6 bottle wine order twice per year (Spring and Fall). Choose from 3 preset options.orSommelier selected Cider Sampler